Thoughtful
designs that
help brands
bloom.

I’m a graphic designer, illustrator
and pattern designer creating
beautiful, strategic designs to
help your brand grow.

Creative design desk with illustration, pencils and brand elements
  • Graphic Design

    Professional graphic design services that combine artistic flair with strategic thinking. I offer branding, logo design, packaging, marketing collateral and digital assets that feel cohesive, polished and uniquely you. Perfect for small businesses, creative entrepreneurs and thoughtful brands.

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  • Pattern Design

    Bring your products to life with vibrant, original pattern design and surface illustrations. I specialise in seamless repeat patterns, hand-drawn motifs, and bright, contemporary artwork for textiles, stationery, homewares and packaging.Beautiful, licensed-ready or fully custom designs available.

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  • Illustration

    From surface patterns to product-ready artwork, I create illustrations designed work across textiles, stationery, homewares and beyond. Specialising in art licensing, pattern design and product development, I work with brands and manufacturers to bring cohesive, commercial artwork to life.

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Hi, I’m Fi

I'm a Melbourne-based pattern designer and illustrator with a love for joyful, bright artwork that finds its way onto products, packaging and everything in between. I work across surface pattern design, art licensing and graphic design — bringing creative ideas to life with clarity, colour and purpose.

From watercolour illustrations to bold repeat patterns and full brand visuals, I offer a diverse range of services tailored to each project and client. Whether you're a brand looking to license artwork, a business building a visual identity, or a maker developing a product range, I'd love to work with you.

Let’s create something amazing together.

I’d love to hear about your project
and how I can help bring your
vision to life.

Lets get started

I have designed products that have been sold in global retails including the following: